Your Nedzo dashboard is now a lead funnel. It shows how many leads came in, how many you reached and how many booked, then breaks that down by channel. One screen tells you which channels bring in bookings.
Appointment booking metrics up top
A dashboard should tell you if your leads turn into money. So the top row now shows four numbers, in this order:
- Appointments booked
- Calls
- Messages sent
- New contacts
Read it left to right. You booked this many appointments. You made this many calls and sent this many messages to get there. And this many new contacts came in. New contacts counts only the period you pick, not your all-time total, so when you add leads you see the jump.
A lead funnel dashboard, step by step
Below the top row sits the funnel. It counts people, not dials, because the question you care about is simple: of 150 leads, how many booked?
Leads
This step shows your new leads, how many of them you contacted (leads engaged) and the average number of attempts per contact.
Pickups
Pickup rate is the main number. Under it, you see why calls didn't connect: failed numbers, wrong numbers and no answer. If your pickup rate is low, this helps you see whether the list is the problem.
Appointments
Conversion here counts contacts too. Outcome rate has a new name, booking rate, because that's what it measures.
Want more detail? Drill down to see average dials per booking, then appointments per channel and per event type or calendar.
AI agent analytics by channel
After the funnel, you get one table with a row per channel. Instagram and Facebook DMs show up there next to calls and texts.
If you run ads, you already read tables like this every day. You compare channels side by side without scrolling past a wall of cards.
Say you're an agency running a reactivation campaign for a med spa. The table shows SMS booked more than calls this month, so you know where to push next month.
Numbers for a single campaign stay on the Campaigns page. The dashboard shows everything together.
It's live in your account now.